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Reuters DC News Editor Provides IPREX Meeting with Newsroom Insights, Tips
Quest to be First Posted by Tom Gable The information-packed IPREX annual meeting in Washington, DC, drew partners from some 35 cities on three contents to learn from experts and share best practices...
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Media Tweetups: beyond digital – valuable face time with followers, media,...
Going Live! Posted by Trish DaCosta Tweetups with the media are my new favorite thing as a PR professional. When I heard NBC San Diego was hosting a Tweetup to “meet their followers,” the PR light bulb...
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PR University Panel Shares Secrets of Writing Like a Journalist
Wordsmith at work Posted by Tom Gable How to cut through the clutter and connect with the media with powerful stories they can actually use? PR University convened a master class webinar recently to...
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The Essential Word List for Lazy PR Writers
Words of Wisdom Posted by Tom Gable Media and PR gurus, news organizations, universities, social media sites and others are honing their annual reports on words most hated by the media in PR news...
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Txting and Driving: AT&T Simulator Brings Dangers to Life for Students,...
Txt/Drv It Can Wait Posted by Tom Gable Texting is the No. 1 mode of communication for teens, who text on average 60 times a day. Studies show that writing one text while driving takes your eyes off...
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Honing the Elevator Pitch for Analyst Presentations, Media Interviews and More
Make it Quick! Posted by Tom Gable Whether working with a Ph.D./M.D. who knows too much, a CEO who loves to spin long tales about his company and his successes or a startup or anyone else who is new to...
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Hot Dog on a Stick: Sticking a Smile on a Gable PR Employee for 20 Years
Fun Food Posted by Katelyn O’Riordan The red, white, blue and yellow colors light up the food court, beckoning mall visitors with the bright and inviting façade. The friendly employees clad in uniforms...
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Are your pitches newsworthy or snooze-worthy?
By Anna Crowe When I first moved into the public relations profession from marketing, one of my biggest challenges (opportunities) was thinking like a journalist. This notion resonated everywhere I...
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Proper PR Pitching Scores Coverage, Builds Respect, Relationships
Bad Pitch! Posted by Katelyn O’Riordan At Gable PR, our team works on clients in a diverse set of industries, ranging from technology and education to real estate and employment law. We pitch a...
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Ten Tips to Becoming a Better Editor (and Writer)
Producing Peerless Prose Posted by Tom Gable After slaving over a piece of peerless prose, many writers fall in love with their own work. You may have revised it a time or two and feel it is ready to...
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